All around the world, many people spend several hours online checking what's new. While most use social media to pass the time, others use it as one of their income streams. For a long time, Kenyans have demonstrated a keen interest in leveraging digital platforms to make money. While they have been earning through YouTube, does Facebook pay in Kenya?
The Communications Authority of Kenya revealed that Facebook has become the most used social media app in Kenya, overtaking the instant messaging platform Whatsapp. Thanks to the monetization feature, creators have vast earning potential. The feature has opened avenues for businesses, content creators, and entrepreneurs to leverage the platform for financial gain.
Yes. Facebook content creators started earning money from posting on Facebook in June 2024. Facebook monetization feature was implemented after a deal was struck between the Kenya president and the social media firm.
This was arrived at in a meeting between the two held at the Kenya State House in Nairobi. The president revealed that the agreement came after a year-long push by the Kenyan government to have Facebook creators earn from their online content on the platform. In March 2024, Nick Clegg, the president of Meta's global affairs, stated,
Kenya content creators who meet the eligibility criteria will now earn from their Facebook and Instagram spaces as we start monetization by June.
The Kenya president hailed the move, noting that it would offer the young population an opportunity to have additional income streams. He also urged Meta president to make Facebook monetization available on M-Pesa, stating:
Now content creators can begin earning from their imagination and creativity. I have kept my word to negotiate and get them fresh opportunities. We are banking on the digital space to create jobs for our country's millions of jobless youths.
All content creators need to familiarize themselves with Facebook monetization eligibility. A creator is required to have met the following minimum requirements to qualify for Facebook monetization;
Fulfilling the above requirements is crucial for all profile and page users to be eligible for monetization on Facebook.
As outlined by Meta, whether publishing to a blog or creating videos, Facebook users in Kenya will get paid through the following:
How are Facebook payments done? The payments are made once a month. Therefore, once a creator has complied with all the terms and conditions, they will receive their payout once a month. The payments are calculated at the end of each month, while the payment is done roughly three weeks later. The calculations are done as follows:
If a Facebook user meets the monetization eligibility criteria, the app will notify them to set up their financial account for their content monetization.
If you want to monetize your passion and creativity on Facebook, here are a few tips that will come in handy:
Like other social media platforms, Facebook monetization is founded on creating valuable and compelling content. Therefore, content creators should endeavour to create content that resonates with their audiences. This can be done through:
Once eligible for Facebook monetization, you should explore the platform's various monetization features. These could be:
When you diversify your revenue streams, you are guaranteed to maximize your earning potential while adapting to the dynamic market trends.
If you want to make more money on Facebook, you should aim at building a strong and organic audience. You should invest your effort and time in:
When you foster a community around your content, you are sure to attract sponsors and advertisers who want to reach more audiences through you.
Since Facebook monetization took place in the country, content creators can collaborate with companies for:
Also, always ensure that the brands or sponsors you work with resonate with your audience while upholding their values.
To maximize monetization opportunities on Facebook, you should optimize your content through;
When you stay adaptive and agile on Facebook, you can capitalize on all the emerging chances on the app.
To make more money on Facebook as a content creator, you should stay informed about any new trends, features, or regulations on the platform. In addition, they ought to remain constantly evolving to adapt according to the new strategies.
To maximize your earnings on Facebook, it is paramount to adhere to the app's advertising policies and community standards, such as:
Does Facebook pay in Kenya? Yes. Since the monetization feature was launched in March 2024, Kenya's original and engaging content creators have a world of possibilities. Through instream ads and other monetization features, they can diversify their income streams and achieve financial independence.
DISCLAIMER: This article is not sponsored by any third party. It is intended for general informational purposes only and does not address individual circumstances. It is not a substitute for professional advice or help and should not be relied on to make decisions of any kind. Any action you take upon the information presented in this article is strictly at your own risk and responsibility!
Tuko.co.ke shared an article about online jobs in Kenya that pay through M-Pesa. There is a wide range of these jobs, from conventional ones such as freelance writing and web design to modern ones such as forex trading and virtual assistance.
Working online eliminates the need for physical employer-employee interaction, resulting in numerous advantages for both parties. For Kenyans, there are wide-ranging online jobs that pay via M-Pesa, making the entire process quite convenient for payments.
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How to check facebook page monetization eligibility 2020 - YouTube